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Text4baby is a free mobile health information service of the National Healthy Mothers, Healthy Babies Coalition (HMHB) that provides pregnant women and new moms with critical health and safety information via text message. The study found that "targeted beliefs, including those about the importance of pre-natal health care, the risk of alcohol use during pregnancy and the importance of pre-natal vitamins were more likely to improve given exposure to Text4baby." The research team recruited 943 pregnant women (both active duty and family members) who first presented for prenatal care at Madigan. The research team, led by Evans, conducted a randomized controlled trial, supported by a grant from the Telemedicine and Advanced Technology Research Center (TATRC), part of the US Army Medical Research and Materiel Command from December 2011 through September 2013. Douglas Evans, PhD, who is a professor of prevention and community health at Milken Institute SPH. It advances knowledge of the effects of mobile health programs," says lead author of the study W. White labelling – this strategy supposes chat app development for enterprises’ internal use or customer support."This study provides the strongest evidence to date that Text4baby reduces health risk beliefs targeted by the text messages.Official accounts – this type of messaging app is built for brands, public figures or celebrities who are willing to get close interaction with followers.The promotion of the brand brings win-win results for the app and the brand. Content merchandising – creating chat themes, wallpapers and stickers related to any brand.

#Tree text messaging program trial#

Interesting fact, that the WhatsApp initial cost $0.99 per year after a trial period. Subscription fee – similar to pay per download, but the payment is made regularly, only when clients use a messaging app (e.g, monthly, annual basis).In general, users buy only those apps that are very specific and have top performance.

#Tree text messaging program download#

Pay per download – you may use this method if you are sure to provide a unique and new app functioning, and you tested the hypothesis that users will purchase the app.

This method is best to utilize once you have enough pull of app users.

Sponsorship – in this model, revenue is generated via in-app sponsorship to create brand awareness.

It allows you to gain revenue from CTR (click-through rate) by providing relevant recommendations.

Integration of a chatbot – this is an advanced monetization possibility once your app gets user interest and base.

In-app payment s – corresponds to the typical monetization strategy, where users make payments inside chat applications.

The latter option is used in the LINE chat app, where users play right in the messenger.

In-app purchases – this model implies users pay for some advanced app features, access specific content, remove the ads in the messaging app, purchase sticker packs or games.

Viber messenger uses this strategy and shows targeted ads and messages and earns millions. This can be a banner ad, pop-up ad, native ad, and similar.

In-chat advertising – these are multiple ways to include ads inside the messaging application.

We have an answer for you with a few options to build revenue streams in this app type.